Cover Letter Do's…
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Do make sure the cover letter is personalized to the receiving individual
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Do address the specific position being advertised
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Do get to the point – the cover letter is a summary not a story
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Do make sure your cover letter is free of spelling and grammar errors
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Do sign your cover letter
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Do use the same header and font as your resume
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Do include salary expectations only when requested
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Do keep a copy of your cover letter for your files
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Do search the correct address of the company
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Do send a cover letter with every resume
Cover Letter Don'ts…
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Don't use a template or generic letter for every company or position of interest
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Don't end your letter passively, be assertive showing your initiative to follow-up
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Don't assume the spelling of the contact name – ask!
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Don't avoid using “I” to start every sentence
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Don't use coloured paper
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Don't focus just on soft skills in the content of the cover letter
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Don't use a referring person's name (a network contact) without their permission
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Don't use To Whom it May Concern to direct the letter
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Don't beg or appear desperate in your letter
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Don't use fancy bullets
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